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Privacy Policy


In May 2018, the regulations surrounding how companies and organisations can hold your personal data changed. This Notice tells you how we handle your Personal Data and the rights you have, when we hold it. This Notice is intended to comply with the provisions of the General Data Protection Regulation EU 2016/679 (GDPR) which governs how Personal Data is processed within the European Economic Area (EEA).

We are always happy to explain anything which this Notice does not make clear to you.

Who are we?

Riowear is a sole trader company. Our address is 43 Meadow Road, Watford WD25 0HZ

You will find our contact details at the end of this Notice.

Personal Data is processed and for what purposes.

Your personal data – what is it?

When you use our services, you’ll share some information with us. We want to be upfront about the information we collect, how we use it, who we share it with and the choices we give you to control, access and update your information.

Personal Data is data that relates to a living individual who can be identified from that data. We might be able to identify you from the data itself or by linking that data to other information we have access to. GDPR tells us how we must process your Personal Data.


How do we process your Personal Data?

We comply with our obligations under GDPR in the following ways:

  • by storing and destroying it securely;

  • by not collecting or retaining unnecessary or excessive amounts of data;

  • by protecting Personal Data from loss, misuse, unauthorised access and disclosure; and

  • by ensuring that appropriate technical measures are in place to protect Personal Data.


We use your Personal Data for the following purposes:               

  • To deliver your purchase to you.

  • Send you service messages by email or text, such as order updates.

  • If need of any contact we may need with you regarding our services.

  • To provide support-related reporting and trend analysis only.

  • To resolve any disputes or enforce our terms and conditions.

  • We do not share any of your details with other third parties outside Riowear





How long do we keep your Personal Data?

If you have ordered items from us, we will have your email address, telephone number, postal address and the method you chose to make your purchase with us.

We do not store or share other personal information such as payment card details.


Your rights and your Personal Data.

Unless we have an exemption under GDPR, you have the following rights with respect to your Personal Data: -

  • The right to request a copy of the Personal Data which we hold about you, without any charge.

  • The right to request that we correct any Personal Data found to be inaccurate or out of date.

  • The right to request that your Personal Data is erased where it is no longer necessary for us to keep it.

  • The right to withdraw your consent to the processing we carry out at any time.

  • The right, where there is a dispute in relation to the accuracy or processing of your Personal Data, to ask us to restrict further processing.

  • The right to object to the processing of Personal Data.

  • The right to lodge a complaint with the Information Commissioners Office and to seek legal recourse.


Further processing.

If we wish to use your Personal Data for a new purpose, not covered by this Notice, then we will provide you with a new notice explaining this new use. We will do this before we start processing for the new use. We will set out the relevant purposes and processing conditions. Where and whenever necessary, we will seek your prior consent to the new processing.

Contact Details.

If you have a problem, complaint or, if there is something you don’t understand, please contact us first using the following:

Riowear at

You can contact the Information Commissioners Office on 0303 123 1113 or via email or at the Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, Cheshire. SK9 5AF.

June 2018

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